Storelinks

Certain App Store/Play Store links behave like popups and load in front of the publisher's page rather than behind it as a 'pop-under'.

Apple and Google app stores in particular behave like popups. They also prompt the user to open the app store application on their device, completely taking the user out of their browser session.

Campaign URLs containing storelinks are permitted on all networks as long as the campaign is tagged correctly.

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